As an organisation, Arts & Business has devolved into four independent UK regions, which provided an exciting opportunity for the Welsh, Scottish, and Northern Irish regions to create their own identity and have more control over their outward facing comms.
We were approached by the three Celtic regions to help with creating three independent CMS driven websites to act as a platform for each region moving forwards.
With several parties involved with this project, communication was key. We spent lots of time up front to understand the requirements of each of the three regions’ requirements.
We established early on that there were lots of similarities required for both the visual look and the functionality for each region.
Each region now has its own independent website with dedicated CMS, whilst sharing features and ongoing maintenance costs to ensure each region gets maximum value for money.