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Sharpen your skill set

Confront your digital marketing demons, and refresh your knowledge with our easily digestible training courses. In under two hours, we’ll bring you up-to-date with key digital platforms, and share our top tips to fast track your success.
  • Develop digital marketing skills
  • SEO training
  • PPC training
  • Social media training
  • Google analytics training
  • Content planning
"Excellent session, never attended an SEO webinar as informative as this!" - SEO Training Attendee

Learn from the best

Digital marketing training course content is delivered by members of our talented digital marketing team who have day-to-day experience in the practices and procedures discussed. You’ll join a small, like-minded group, and learn the latest in-demand subject matter, gain campaign confidence and leave with the skills you need to action your digital ‘to-do’ list. Each digital marketing training course runs multiple times, throughout the year, so  it is never too long to wait until you can sink your teeth into the next one.

24 September
Spinclass: How to apply the marketing funnel to your business
12 - 12:45pm
|
Online (Microsoft Teams)

Marketing funnels are a valuable tool for visualising the steps customers follow from discovering your brand to making a purchase. Understanding your marketing funnel will assist you in developing business tactics to attract new customers and increase sales.

Join our Digital Marketing Account Manager, Tara Peters, as she takes you through the marketing funnel and how to apply it to your business.

In this session we will cover the following:

  • What is the marketing funnel?
  • Why is it important?
  • How can I use it in my business? (Real life examples)
  • Free marketing funnel template to use for your business
6 October
SEO training
9:30 - 11am
|
Online (Microsoft Teams)

Learn the best techniques for standing out from the competition in the now-crowded digital space. As part of our SEO Training Courses, our online marketing experts will help you develop your knowledge of SEO’s best practices and aid you in expanding your skill set so you can incorporate promotional tactics throughout your website and blog, as well as company-wide.

Learning outcomes from the training session:

  • Understand the context of SEO and its’ importance in modern marketing
  • Learn what factors impact your ranking in search engines
  • Discover how to optimise your website both onsite and offsite
  • Find out how to create an actionable SEO strategy plan
  • Expand your knowledge of useful SEO tools

Event to be held via Microsoft Teams – links to the event will be sent by the morning of the event. 

20 October
Content planning for web
9:30 - 10:30am
|
Online (Microsoft Teams)

In our web content training session, we walk you through all the steps involved in creating great content. From creating a content strategy and a content plan to researching your blogs and, finally, writing them, in just over an hour you’ll get a crash course on becoming a stellar copywriter and knocking your company’s marketing goals out of the park.

*While we discuss content strategy and content planning in general, the session does not feature creating individual ones for your business. We offer content strategy workshops as an individual service.

Learning outcomes:

  • Understanding content strategy and its benefits
  • Putting content strategy into practice
  • The pillars of content planning
  • How to research and write effective blogs

Event to be held via Microsoft Teams – links to the event will be sent by the morning of the event. 

22 October
Spinclass: How to plan a Black Friday campaign that drives long-term ROI
12 - 12:45pm
|
Online (Microsoft Teams)

With online sales at an all time high and according to Shopify at the height of the COVID-19 pandemic, 10 years of ecommerce growth happened in just 90 days, the need for a successful ecommerce strategy has never been more apparent.

Join Marketing Manager Emily Harris, on 22nd October as she delves into the need to knows to ensure you have a successful Black Friday event in 2021 and beyond.

In this session Emily will cover:

  • How to build engagement that delivers results
  • How to make the most of your event
  • Actionable tactics to drive more sales and awareness
  • How to optimise your website for conversion
10 November
PPC training
9:30 - 11am
|
Online (Microsoft Teams)

Attending our comprehensive PPC Training Workshop will provide you with the know-how you need to research, build and manage your online advertising so you can make the most of your investment. As an official Google Partner, we will be able to offer you insights into the latest Google Ads innovations.

Learning outcomes from the training session:

  • Learn the different components of what makes a great PPC campaign
  • Tips on Google’s latest additions to Ads in its rapid changing algorithms
  • Discover what sort of campaign would work best for your company’s marketing goals
  • Learn how to set up an Ads campaign
  • Learn how to analyse the results you achieve from Ads

Event to be held via Microsoft Teams – links to the event will be sent by the morning of the event. 

8 December
Google Analytics for beginners
9:30 - 11am
|
Online (Microsoft Teams)

Attending our comprehensive beginners Google Analytics Training Workshop will provide you with the know-how you need to understand the various features within Google Analytics, such as; how to interpret the data, track website visitors and audience behaviour, allowing you to make informed decisions.

What do you get?

  • The know-how you need to understand the various features within Google Analytics
  • How to interpret the data
  • Track website visitors and audience behaviour, allowing you to make informed decisions

Event to be held via Microsoft Teams – links to the event will be sent by the morning of the event. 

SEO

Learn the best techniques for standing out from the competition in the now-crowded digital space. As part of our SEO (Search Engine Optimisation) Training Courses, our online marketing experts will help you develop your knowledge of SEO’s best practices and aid you in expanding your skill set so you can incorporate promotional tactics throughout your website and blog, as well as company-wide.

Content Planning for Web

In this workshop you'll learn the importance of creating a content strategy that puts your customer at the centre, and discover how to strategically craft and distribute content across multiple channels to generate customer actions that get commercial results. Through a series of discussions and exercises, you'll reflect on how best to develop content marketing priorities in your organisation to create more profitable relationships and achieve business success.

PPC

Attending our comprehensive PPC (Pay Per Click) Training Workshops will provide you with the know-how you need to research, build and manage your online advertising so you can make the most of your investment. As an official Google Partner we will be able to offer you insights into the latest Google AdWords innovations. Our PPC expertise doesn’t end there either – we can also provide useful tips on how to drive targeted traffic from Facebook, Twitter and LinkedIn.

Social Media Advertising for Business

Whether you are new to social media, or simply looking to improve you audience engagement, our social media training is a great place to start! Structured as a beginner’s guide to social media, the workshop covers the basics you need to know in order to efficiently interact with your clients and prospects. Some of the course take outs include learning how to integrate social media into your online marketing strategy, how to drive traffic to your website and raise brand awareness.

Google Analytics

Whether you are new to Google Analytics or simply looking to improve your knowledge, our Google Analytics training is a great place to start! Structured as a beginner’s guide, the workshop covers the basics you need to know in order to efficiently analyse your website data. Some of the course take outs include how to analyse audience trends, how to create and set up filters, how to compare data and effectively analyse your website and marketing campaigns.

Events

We host a number of events throughout the year, covering many different topics from digital marketing to website best practices. Follow our social media accounts or sign up to our emails to receive updates and information on any upcoming events we are hosting.

Want to know more?

If you would like to hear more about what training sessions can benefit you and your business get in touch today. As digital experts we can guide in offering tips and advice on which course to take depending on the areas you need to develop. We’d love to hear from you.

Contact Us

Smallprint

Booking via the book now link will transfer you to Eventbrite an external event ticketing booking system. If you are unable to attend please cancel you ticket through Eventbrite. Our training sessions are currently free as part of our commitment to help to upskill businesses during Covid-19 however we reserve the right to stop free sessions at our discretion. Our free sessions are aimed at businesses and not other agencies. Please note if you are an agency and book a ticket we reserve the right to refuse entry.

How can we help you?

We would love to hear from you! Whether you want to know what results we could deliver for your organisation, how we could help drive your businesses success or solve a problem, fill in your details below and we'll get back to you.